Illuminate Campaign
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Let’s light the way forward
For over 60 years, the Guthrie Theater has created transformative theater that ignites imagination, opens minds and builds community. Today, the Illuminate Campaign marks our next chapter — a future where artists and audiences continue to connect through inspiring experiences. Just as Minnesotans once rallied to establish the Guthrie and later build our home on the Mississippi River, we now ask our community to rally again.
With an $80 million goal, Illuminate will invest in Artistic Excellence, our Endowment and Guest Experience & Capital to ensure the Guthrie remains a vibrant, welcoming and artistically dynamic destination for generations to come.
Raising $80 million starts with you! To get involved, contact Campaign Director Jennifer Baumgartner at 612.225.6165 or [email protected].
“The Illuminate Campaign ensures that we can continue to build on the creative vision for this extraordinary theater — elevating our artistry and filling our stages with the most visionary, innovative and ambitious productions year after year.” – Joseph Haj, Artistic Director
Why your support matters
In a rapidly changing world, the Guthrie remains a vital space where artistic voices ignite imagination, spark conversation and unite communities. The Illuminate Campaign is our bold step forward, ensuring the Guthrie stays vibrant, industry-leading and fiscally strong. The $80 million raised through Illuminate will be invested in visionary artists, innovative productions and capital projects that define our legacy, engage the community and shape the future of live performance. Together, we can keep the lights shining bright and secure a beacon of inspiration for the future.
CAMPAIGN PILLARS
Artistic Excellence
We believe artistic excellence begins with fearless innovation and the courage to tell new stories while reimagining timeless ones. The Guthrie thrives when artists have the freedom to be bold and explore uncharted forms of expression and storytelling. Illuminate gives us the ability to dream big and fully realize our artistic vision.
We are investing $30 million to sustain artistic excellence, produce ambitious works, develop new voices and nurture future theatermakers. This commitment ensures the Guthrie remains a source of inspiration for the next generation and beyond.
Endowment
To remain strong in a changing world, artistically vibrant theaters like the Guthrie need reliable resources to grow and thrive. Two key strategies make this possible: a healthy endowment and estate gifts through the Guthrie Heritage Society (GHS). These investments make it possible to keep ticket prices accessible for patrons of diverse means, pursue programming that reflects our artistic ambition and maintain a financial foundation that safeguards our mission.
By raising $20 million, we will strengthen permanent endowed funding that generates nearly $1 million annually and grows with inflation in perpetuity. This dependable support, combined with generous gifts through the GHS, empowers our artists and staff to plan with confidence and share the transformative power of live theater.
Guest Experience & Capital
When the Guthrie opened its riverfront home in 2006, Time magazine hailed it “a 21st-century dream factory.” Nearly two decades later, that dream continues to inspire audiences from around the world. In June 2026, we’ll celebrate the 20th anniversary of this iconic landmark — a cornerstone of Minneapolis’ cultural identity and a catalyst for transforming the Mill District into a vibrant neighborhood of parks, businesses and residences.
To keep pace with evolving needs and expectations, we must reinvest in our dream factory’s infrastructure and public spaces to ensure an exceptional guest experience, both on and off the stage. A $30 million investment in essential capital repairs and improvements will create inviting spaces where our community feels welcome and engaged.
CAMPAIGN MILESTONES
“For over 60 years, the Guthrie Theater has been a guiding light for our community. The Illuminate Campaign strengthens that light, helping the Guthrie reach farther and welcome new voices and audiences. Together, we’re preserving a treasured institution that will inspire and connect for generations to come.”
– Martha Goldberg Aronson, Illuminate Co-Chair
SUPPORTERS
We are deeply grateful to our Illuminate Steering Committee and Campaign Leadership Supporters for their generous contributions that light the way toward our $80 million goal.
Martha Goldberg Aronson (Co-Chair)
Wendy M. Nelson (Co-Chair)
Susan W. Allen
Karen Bachman
Jim L. Chosy
William W. George
Todd Hartman
Tom McEnery
David E. Moore Jr.
Stephen W. Sanger
Lee B. Skold
Jamie Wilson
Margaret V. Wurtele
Richard & Susan Anderson; Anonymous; The Martha & Bruce Atwater Fund; The Edward R. Bazinet Foundation; Cargill Foundation; The Carlson Family Foundation; Jim & Julie Chosy; Margie & David Dines; Bill and Penny George & The George Family Foundation; Pierson M. & Florence B. Grieve Family Fund of The Saint Paul Foundation; Lorraine R. Hart; Joyful Noise Charitable Foundation; John & Kathy* Junek; Anita Kunin; Allen & Kathy Lenzmeier; David & Diane Lilly; Kathleen F. & David W. MacLennan Fund of The Minneapolis Foundation; W. Duncan & Nivin MacMillan Foundation; W. Thomas & Christine B. McEnery; David & Leni Moore; Lynn & Anders Myhran; Marilyn Carlson Nelson; Wendy M. Nelson; Bob Rosenbaum & Maggie Gilbert; The Sanger Family Foundation; Lee & Peg Skold; U.S. Bank Foundation; Mary W. Vaughan*; Whitney & Elizabeth MacMillian Foundation; Margaret Wurtele; Scrooby Foundation
*In remembrance